21.4.2026

Visit Isle of Wight is launching a brand-new business support series, Wight Business Boost – a high-impact programme created exclusively for Island tourism businesses ready to level up, stand out, and drive bookings. 

Developed as part of Visit Isle of Wight’s commitment to delivering clear added value, Wight Business Boost provides businesses with direct, practical support to strengthen performance, increase bookings, and maximise opportunities within the Island’s visitor economy. 

This isn’t just a series of workshops. It’s a structured programme designed to deliver immediate, real-world benefits – with every session focused on practical application and measurable commercial impact. From social media and digital marketing to business rates support, pricing strategies and collaboration opportunities, the programme is built to help businesses grow smarter, increase revenue, and stand out in a competitive market. It’s a hands-on opportunity to walk away with practical, ready-to-use tools that make an immediate difference to your business.

This exclusive programme is available to BID Levy Payers and Voluntary Contributors only, giving priority access to expert support designed specifically for Island businesses.

Upcoming sessions

Series of ferry trade account webinars:

These series of webinars are designed to help accommodation providers unlock the full potential of ferry trade accounts. Understanding all of the ferry trade accounts available will create new opportunities to grow your business and enhance visitor experiences. You’ll hear directly from the ferry operators and will have the chance to ask questions.

• 29 April (13:00 – 14:00) – Red Funnel Ferry trade account webinar
• 6 May (11.30am – 12.30pm) – Hovertravel Ferry trade account webinar

Business support webinars:

• 7 May (10:30 – 11:30) – Business rates webinar

Join our specialist webinar to find out more about recent changes to the business rates system which have major implications for leisure operators. Learn approaches to limit exposure, unlock eligible reliefs, plus when and how to challenge your rates – all supported by practical scenarios and a live Q&A. Sign up now to stay ahead of budgeting and estate strategy across your portfolio.

• 13 May (15:00 – 16:00) – Customer experience webinar

This customer experience webinar is set to empower Isle of Wight businesses to elevate their customer experience through simple, impactful changes that deliver immediate results. Designed specifically for the island’s vibrant hospitality and service sectors, this webinar will focus on “easy wins”, practical, low-cost improvements that can transform how visitors feel, from their very first impression to their lasting memories.

Social media workshops:

• 12 May (12:00 – 14:00) – Social media workshop, Luccombe Manor (Shanklin)
• 21 May (12:00 – 14:00) – Social media workshop, Building 41 (Cowes)
• 4 June (12:00 – 14:00) – Social media workshop, The Needles Landmark Attraction (Marconi Cafe, Alum Bay)
• 23 June (12:00 – 14:00) – Social media workshop, Brading Roman Villa (Brading)
• 21 July (12:00 – 14:00) – Social media workshop, Hovertravel (Ryde)

Why take part?

These sessions are designed to be practical, helping you:

• Strengthen your marketing and visibility
• Improve customer experience
• Better understand key operational areas
• Identify new opportunities for growth

Book your space

Secure your spot today and unlock new skills and fresh ideas by booking your place on our upcoming webinars and workshops. Book your space here.