Category Archives: Industry News & Opportunities

SOCIAL MEDIA TIPS – ANNOYING HABITS TO AVOID

  Sachs Marketing Group has published ‘Top Annoying Social Media Habits to Avoid’ on their website (https://sachsmarketinggroup.com). They highlight the below subjects in the article: Posting information without fact-checking. Posting all the time. Constant self-promotion. Automated messaging. Informal posting. Hopping on all the trends. Buying likes and followers. Excessive use of hashtags. Syncing cross posts. Ignoring requests from your audience. Visit

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GREEN STAR PROGRAMME – HELPING ACCOMMODATION BUSINESSES

Here at Visit Isle of Wight we are committed to helping visitors see the island in a greener way. We actively promote, under or Drive Less See More brand, cycling, walking, bus travel, train travel and other ways to see our beautiful island without the car.   After feedback from many tourism businesses, and recently secured funding from Department of

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VIOW PRESS UPDATE – OCTOBER 2016

An ever increasing interest from journalists and strong media coverage continues to keep the Island front of mind with consumers.  We are particularly pleased with the coverage that the re-launched Isle of Fright Ghost Trail app – and the wider Isle of Light Autumn offer – has received in several national press round-ups. In terms of high-quality media coverage, it

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2016 WIGHT IN BLOOM WINNERS – PRESS RELEASE

RESULTS OF THE 2016 WIGHT IN BLOOM COMPETITION – PRESS RELEASE Gardeners from across the Island are celebrating after being crowned ‘Cream of the Crop’ at The Wight in Bloom Awards 2016. Sponsored by Red Funnel and managed by Visit Isle of Wight, the Island’s gardening elite gathered at Northwood House in Cowes today (Tuesday, 6th September) for garden tea

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PRESS UPDATE – JULY 2016

The Visit Isle of Wight press team continues to secure the below coverage for the Island’s holiday attractions, accommodation providers and its towns and villages: Exclusively British Magazine, Best of British – editorial feature Prima magazine Group Travel Organiser Group Leisure magazine – page 12 and page 46 Daily Mail – in conjunction with Tourism South East The Times – in conjunction with

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SHIPWRECK ISLE – A SAIL AWAY SUCCESS

Latest Press Release from the VIOW Press Team: It was anchors away last weekend (18/19 June) as Shipwreck Isle sailed into port and the golden sands of Ryde became a pirates’ paradise for two glorious days. Hundreds of salty seadogs and buccaneers headed to Ryde for the free event, which is part of Visit Isle of Wight’s (VIOW) Festival of

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VIOW PRESS UPDATE – 15 JUNE 2016

News from the Visit Isle of Wight Press Office   Our small, tight-knit PR and marketing team continues to work across a whole range of Travel Media and partners to ensure the Isle of Wight brand stands out and catches the attention of potential visitors. Regular desk visits with national travel writers and Visit England staff, targeted press releases, organised

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