Red Funnel competition to boost Pure Wight Adrenaline Campaign

Visit Isle of Wight’s ‘Pure Wight Adrenaline’ campaign to attract a younger market to the Island outside of the peak holiday season has received a double boost.

Visit Britain’s recently announced the ‘Join The World’ campaign, which will strengthen the work of Visit Isle of Wight’s Pure Wight Adrenaline.

Now, Red Funnel have released three new videos, hoping to target the 18-35 market and encourage entries to a competition.

The ‘My Isle of Wight Adventure’ will be delivered via social media – using the hashtag #MyIoWAdventure

Visitors are encouraged to post their photos or video to their own social media accounts with the hashtag, which will then appear on the Red Funnel website.

Competition and prize details are on the Red Funnel website – click here for details.

The competition closes on 30 September this year.