Marketing Strategy Published

Visit Isle of Wight LTD has produced a comprehensive Integrated Marketing Strategy and Planner which outlines our activities for the next twelve months.

Pack includes:
– Trends and segments
– Target markets and demographics
– Positioning and the visitor journey
– Techniques, themes and campaigns

Due to the commercial nature of our work, we have not automatically published these documents on the internet (We wouldn’t want our competitors to see what we’re planning to do). If you are a WIGHT BID levy payer or a voluntary contributor we would like to send you a copy of this essential guide. If you would like to receive one, please complete the simple form below: